Let's face it...love is a two way street! People won't care about your spa, massage, or wellness practice until you show them how much you care about them. Valentine’s Day is the perfect time to show them some love with these ideas:- Use Facebook and Twitter to send 29 messages of affection to your customers. Every day in February put blog and Facebook posts and Tweets out into the social media universe that conveys some measure of your affection for customers, a customer service promise or another customer care oriented message. On February 14th create a special Valentine’s Day email to send to your contacts.
- Create your own Valentine’s Day love themed set of coupons. You know how couples often create Valentines Day IOUs for back rubs and date nights? Create your own Valentine’s Day IOUs in the form of bounce back offers distributed at the point of sale, via email and social media redeemable for a gift with purchase, discount or add on the next time they buy from your business.
- Hold a 14 Days of Valentines contest or give away. Every day from February 1-14, hold a contest or drawing to give away an inexpensive but desirable product. Some of our customers have given away a Scandle Travel Sized Body Massage Candle, for instance.
- Don’t forget the singles! Check out our recent post on Valentine's Day promos for the "Uncoupled."
- Reward your best customers. Double loyalty points or rewards for all purchases, your most loyal customers, club members or double up rewards or points when customers purchase specific products or services in February. Extend a special offer such as a free or reduced-price add on, like a Scandle Massage Candle with certificate purchase, with purchase or another incentive to your best customers or loyalty reward members.
Have any other ideas that you use to show your customers some lovin for Valentine's Day or year round? Share them here!
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