Limited Edition Valentine Day Fragrances Are Here!

It's that time of year again!  For a limited time, grab our popular Valentine Day fragrances before they're gone:

Chocolate Dipped Strawberry - Ripe red strawberry surrounded by creamy milk chocolate notes.

Sugar Kisses - A fruity blend of cotton candy, lemon drops, caramel and raspberry jam on a dry down of musk.

New Fragrances and Gifts to Boost Valentine Day Sales

Love is in the air!  Check out this month's Scandle Body Candle newsletter for new fragrances and products that will help your massage clinic, spa, or boutique boost profits!

[caption id="attachment_4905" align="aligncenter" width="350"] Check out our January Newsletter[/caption]

Couples Massage for Valentine's Day and Beyond

Couples Massage for Valentine's Day could mean more future bookings! Couples massage is a great way to introduce a partner who has never gotten a massage before in a way that makes them feel more comfortable the first time. Some men are apprehensive about getting a massage and sometimes it makes it more comfortable to have their wife or girlfriend there. Men usually discover that therapeutic touch is very relaxing and restorative. Once they experience a couples massage, they are more willing to book a massage on their own.

Some of our therapists offer a Couples Body Candle Massage which incorporates The Scandle Massage Candle .  The Scandle combines the ambiance of a aromatherapy candle and soothing warm massage oil in 1 unique spa massage treatment!

What other promos have you used to entice couples to book Couple Massages for Valentine's Day and beyond?

5 Tips to Show Your Customers Some Love This Valentine's Day

Let's face it...love is a two way street!  People won't care about your spa, massage, or wellness practice until you show them how much you care about them.  Valentine’s Day is the perfect time to show them some love with these ideas:

• Use Facebook and Twitter to send 29 messages of affection to your customers.   Every day in February put blog and Facebook posts and Tweets out into the social media universe that conveys some measure of your affection for customers, a customer service promise or another customer care oriented message.  On February 14th create a special Valentine’s Day email to send to your contacts.

• Create your own Valentine’s Day love themed set of coupons.  You know how couples often create Valentines Day IOUs for back rubs and date nights? Create your own Valentine’s Day IOUs in the form of bounce back offers distributed at the point of sale, via email and social media redeemable for a gift with purchase, discount or add on the next time they buy from your business.
  
  


• Hold a 14 Days of Valentines contest or give away.   Every day from February 1-14, hold a contest or drawing to give away an inexpensive but desirable product.  Some of our customers have given away a Scandle Travel Sized Body Massage Candle, for instance.

• Don’t forget the singles! Check out our recent post on Valentine's Day promos for the "Uncoupled."

• Reward your best customers.  Double loyalty points or rewards for all purchases, your most loyal customers, club members or double up rewards or points when customers purchase specific products or services in February. Extend a special offer such as a free or reduced-price add on,  like a Scandle Massage Candle with certificate purchase, with purchase or another incentive to your best customers or loyalty reward members.

Have any other ideas that you use to show your customers some lovin for Valentine's Day or year round?  Share them here!

Spa Valentine's Day Promos for Singles

We've all been there...celebrating "The Day of Love" alone instead of with a significant other.  Spas, massage and wellness practices everywhere will be doing promos to entice couples to show eachother love by promoting couples treatments.  So, why not make your business stand out from the rest and do something special and fun for the singles among your clients and prospects?  Here are some ideas:

1.)  Create special “Love Yourself” promotions around your most pampering services and retail products (like Scandle Massage Lotion Candles), or gift free private label products with retail purchases to clients.

2.)  Make it easy for your customers to envision your products and gift certificates as "gifts" by pre-packaging gift baskets and displaying them along with gift certificates or gift cards for your spa or massage clinic.

3.)   Hold a contest in February and have a drawing to award one Scandle Body Candle gift basket plus gift card to a winner.  Utilize entries to help build your email marketing contact database, and extend a special offer in March to all participants.

4.)  Partner with a local restaurant, wine shop or bar to host a singles mixer. Just what it sounds like, this is a chance for clients to bring a non-date but great guy or girl out to a mixer at a local destination so they can both meet other great singles in the area. Collect contact information from all attendees and hold a drawing for a prize package to be awarded at the end of the evening.  Create promotional offers for pre or post makeover bookings and provide private label items available for sale or as gifts for booking at your event.

5.)  Did you know that February 8-14th is ‘Dump Your Significant Jerk Week'? lol  It's the perfect week to hold you a singles mixer!   If this event is a hit, make plans to have a similar event during June’s wedding season as a ‘best-person- I-never-married’ social event!

So show your single clients that sometimes being single doesn't have to suck! ;)

Source:   Elizabeth Kraus "February Valentines Day Promos for the Uncoupled"